How to quickly build a sanitary napkin brand?
If you want to set up your own sanitary napkin brand, you don't know what you need. Recently, we have received inquiries from many customers who have asked us similar questions. Let me give you a detailed answer below.
Firstly, build a good brand name. What is a good brand name? First of all, it must be easy for customers to understand the meaning of the name, and it must reflect the characteristics of sanitary napkin products, so that customers can understand what products you are selling at a glance. The second is simple, easy to remember, good pronunciation, and in line with local culture, so that it is easier to be recognized and spread.
Secondly, find correct market positioning. Who are your consumer target groups, high-end? Or low-end? The second is to determine what is the demand point of the target consumer group for the product? Is it to be thin? Breathable? Leak-proof? Soft and comfortable? Or to be dry and comfortable? After knowing these, you can choose suitable products according to the needs of customers. Foshan Jiabo are specialized in OEM sanitary napkins, and we can satisfy all your product needs.
Thirdly, Set correct price. Set the price according to the price that consumers can accept. If your target consumer group is mainly high-end people, then the price can be higher. If it is a crowd with low spending power, then the price is lower.
Fourthly, choose a sales model according to your own channel advantages. With a good sales model and channels, maybe you are halfway there. You can do direct sales or distribution, online e-commerce, micro-business, offline supermarkets, small stores, or wholesale and so on.
Fifthly, provide promotional support for new products. Everyone is not familiar with the entry of a new brand into the market. First of all, you need to carry out some advertising and marketing to expand the brand awareness. The second is to give discounts to products to attract more people to choose to use them.
Sixthly, know your competitors. Know thyself, ever-victorious. It is necessary to understand the advantages and disadvantages of competing brands, learn from them, and then clarify whether you want to differentiate yourself or imitate and surpass your opponents.
Seventhly, set up your own sales team. An excellent sales team is the key to achieving rapid performance growth, so an excellent sales team needs to have these characteristics, have clear goals, have strong execution, have a strong sense of team responsibility, have high-quality services and a sound management system Wait. We make a right choice once more than a hundred times the effort. When the development opportunity of the times comes, what we have to do is to seize the opportunity and take advantage of the situation.
Foshan Jiabo Sanitary Products Technology Co., Ltd. has 30 years of industry experience, professional production equipment, high-standard production standards and high-quality services, which can help you make your brand bigger and stronger.
If you want to build your women sanitary pads brand or do the related business, Please feel free to contact Shelley. WhatsApp:+008613728882546 ; Email: [email protected]